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What is the meaning of prefixes like BP, DM, BW etc. in SMS?

When a receiver receives a message from any provider or bank etc., Sender ID along with a prefix is displayed in the inbox. For example- BP-MSGWOW, DM-Google, BW-Amazon, and VM-Redbus etc.

The prefixes BP, BW etc. are displayed because SMS are sent in huge numbers via bulk SMS. SMS providers follow rules framed by Telecom Regulatory Authority of India (TRAI) and according to TRAI rules,

  • Sender ID should be restricted to 6 characters. (E.g. BP – MSGWOW)

  • The prefix has a specific meaning i.e. the first character of prefix displays the operator name:
Operator Code
Aircel, Dishnet Wireless D
Airtel A
BPL Mobile/Loop Telecom L
Idea Cellular I
Reliance Communications R
Reliance Telecom E
Tata Teleservices T
Unitech U




  • The latter character represents the location of the operator through which the message is received:
Operator Code
Andhra Pradesh A
Assam S
Bihar B
Delhi D
Gujarat G
Haryana H
Himachal Pradesh I
Jammu & Kashmir J
Karnataka X
Kerala L
Kolkata K
Madhya Pradesh Y
Maharashtra Z
Mumbai M
North East N
Orissa O
Punjab P
Rajasthan R
Tamilnadu T
UP-East E
UP-West W
West Bengal V


Example: If you get a message like BP-MSGWOW, you can interpret that you’ve got the message through BSNL, Punjab.

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